RUNWAY: Hugo by Hugo Boss FW12

Hugo by Hugo Boss is consistently one of the highlights of Berlin Fashion Week. This is due to the global brand's undeniable power and strength, while other brands have floundered and seen a decline in sales over the past few years, Hugo Boss has seen the opposite. The brand is one of the most recognizable and wearable brands in the world and for Fall/Winter 2012, the atelier created a very forward looking collection that mixed old elements like bowler hats with more futuristic aspects like paneled shirts and sleek high collars. The casting is also top notch with appearance from Mathias Lauridsen, Taylor Fuchs and Simon Nessman.

Hugo FW12a Hugo FW12b Hugo FW12c Hugo FW12d

Hugo FW12e Hugo FW12f Hugo FW12g Hugo FW12h

Hugo FW12i Hugo FW12j Hugo FW12k Hugo FW12l

Hugo FW12m Hugo FW12n Hugo FW12o Hugo FW12p

Hugo FW12q Hugo FW12r Hugo FW12s Hugo FW12t

Hugo FW12u Hugo FW12v Hugo FW12w