CAMPAIGN: Tom Ford for Men

American-born designer Tom Ford has been expanding his namesake label from men's fragrance and ready to wear back in 2008 to womenswear, accessories, and cosmetics. Now, he dips his perfectly pedicured toes into the growing, and lucrative business, of men's beauty with Tom Ford for Men, an 8-piece skin and grooming line due out Fall 2013. For the fresh and sexually charged campaign, Ford taps Spanish model Juan Betancourt to be the face of the line, with prices ranging from $25 to $150.