RUNWAY: Tommy Hilfiger FW18

Tommy Hilfiger, unlike many in the fashion industry, has not abandoned the see-now-buy-now trend. Instead, he's essentially doubling down by showing this FW18 collection in China, home to the world's largest population. The collection started backwards with a parade of models donning tracksuits and then evolved into the actual collection that offered plenty of Hilfiger tenants, such as plaids, branding, and his iconic red-white-and-blue logo. There were few items in the collection that were tailored, save for a great peacoat, and why would they be? This designer has always been for young people, not corporate overlords in $5,000 suits - they don't want immediacy with their suiting - but teens and young adults want these tracksuits, Mandarin-embossed sliders, and oversized hoodies now and so the business of fashion continues.