RUNWAY: Aloha Rag FW12

The Hawaii-based boutique Aloha Rag offers high-end designers to its clientele that include Givenchy, Tom Ford and The Row. However, the boutique also offers a private line they design and distribute themselves. For Fall/Winter 2012, they tap Dennis Klaffert and Mac Huelster to wear their designs, captured by in-house photographer Takuro Miura and in-house stylist Taichi Kawatani. Their offerings include winter staple fabrics like tweet and cashmere, seen on suits, outerwear, and jumpers. The vibe for Fall/Winter 2012 is easy luxury, with soft shoulders and hints of leather, with the emphasis always on wearability.

Aloha Rag FW12a Aloha Rag FW12b Aloha Rag FW12c Aloha Rag FW12d

Aloha Rag FW12e Aloha Rag FW12f Aloha Rag FW12g Aloha Rag FW12h

Aloha Rag FW12i Aloha Rag FW12j Aloha Rag FW12k Aloha Rag FW12l

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Aloha Rag FW12u Aloha Rag FW12v