CAMPAIGN: Versace SS12

Donatella Versace taps Ryan Barnett to front its Spring/Summer 2012 campaign, shot by duo Mert Alas and Marcus Piggott. The poolside shoot took place in California with Joe McKenna and David Bradshaw styling the dream-like shoot. As you may remember, the SS12 collection, shown in Milan last June, was a critical hit; Donatella opened the Versace archives and created a collection that built on the aesthetic, colors and vibe that her brother Gianni built the Versace house on.