Thursday, March 15, 2012

CAMPAIGN: Gant by Michael Bastian SS12

Michael Bastian's neo-Americana aesthetic works brilliantly when he collaborates with Gant, now headquartered in Sweden, but originated in Connecticut and has a strong heritage in preppy-wear. For SS12, Bastian and the crew from Gant traveled to the Canary Island for this beautiful beach shoot and tapped Oscar Falk to capture Kevin Freed and Rodrigo Calazan for the shoot that evokes a "day of fun and sun" vibe.